Early last month we asked: Should Apple Buy MGM and gain 4,000+ movies including Bond? You can follow the link and read/re-read that piece, but to summarize: we actually think Amazon is a more likely suitor than Apple simply because Apple doesn’t seem to want to be a studio. They want to be what they are: a tech company that owns things.
Now, they could buy MGM and keep it functioning separate from Apple, but that’s not really the Apple way either. Not historically anyway.
Meanwhile, MGM is ratcheting up it’s efforts to sell. Leaving us to think about where the current streaming suitors fit into this possible MGM sale puzzle.
MGM has recruited Morgan Stanley and LionTree LLC to advise on the process of a formal sale, according to the Wall Street Journal. LionTree has worked with MGM in the past. Based on privately traded shares, the company has a market value of $5.5 billion, including debt.MGM Explores Selling Studio – Variety
Bond is the big name IP play here. Who wants to own Bond? Netflix is the obvious answer, but they don’t have the cash and not sure they want to pull an AMC and leverage themselves deep into debt for 4,000 or so movies including James Bond and some TV shows. Even if some of those movies and TV shows are very rewatchable.
So, here we come back to the other available suitors. Not WarnerMedia, they just sold Crunchyroll to Sony. They are clearly in the selling mode themselves, save for promoting HBO Max as their entertainment future.
Amazon. I just keep coming back to them. $6-8 billion is a fraction of what Bezos made himself in one month in 2020. They are sitting on boatloads of cash and seem the most poised to outright buy a studio.
Apple might jump into the game if Amazon shows interest. Sometimes when you want to compete, you wait to see who is competing. Something tells me if Amazon wanted to buy MGM that Apple instantly would be more interested. We’ve seen bidding wars for movies over the last year and it seems like Amazon and Apple almost enjoy the bidding process against each other.
(purely perceived by articles on the two companies, no insider knowledge)
Who is left? NBC Universal with Peacock? Don’t think so. Disney? Maybe. James Bond isn’t exactly family friendly, but they could always buy it and make it another (mostly) adult content center for Star and Hulu (in the United States).
With MGM ramping up their selling interest, allegedly, is there any chance a sale is done before No Time To Die comes out in April? Seems like long shot, but the way the last year has gone almost anything seems possible. Any thoughts?